In today’s rapidly evolving digital landscape, the strategic selection of technology underpinning your business operations can significantly influence your competitive edge, growth trajectory, and innovation capabilities. At the heart of this technological crossroads stands open-source software (OSS) – a paradigm that has reshaped software development, deployment, and utilisation across industries. Understanding open-source software, however, necessitates […]
Blue 37 Blog
As a developer, you probably create dozens of sites every year – maybe even more. Starting from scratch with each one can make the development process long and tedious. Plus, you run the risk of forgetting to include important functionality. By creating a standardized list of client site features, on the other hand, you can […]
When it comes to hosting, you have plenty of options to pick from. There are hundreds of web hosts you can use, and they often provide various types of plans. Some of the options are fairly self-explanatory, such as ‘shared’ plans or ‘dedicated’ servers, but that isn’t necessarily the case with cloud hosting. Cloud computing […]
Search intent is the key to creating content your audience absolutely loves. You may think you’ve already got this covered by targeting certain key phrases, but keyword research alone doesn’t reveal one important aspect – the “why”. Why is your audience interested in that particular keyword or phrase? What are they hoping to achieve? The […]
There’s a lot of content online that isn’t accessible to just anyone. In order to get to it, someone needs to give you permission, which often comes in the form of a membership. That’s called ‘gated’ content, and it can be a great way to drive signups on your website. For gated content to fulfill […]
One of the downsides to owning your own website or domain is that you have to register, mostly using personal information, in a public directory of sorts. Anyone can look up a URL or site and immediately see the owner, as well as their related contact information. It’s not a big deal until marketers and […]
Feature or a bug? That is the question. Doc Pop Doctor Popular is an artist and musician living in San Francisco. As a full disclaimer, he is neither a doctor nor popular. The post Torque Toons: Is this a bug? appeared first on Torque.
So much SEO advice focuses on aspects of optimization around content strategy, outreach, and competitor tracking. But even the best backlinks can’t replace a fast and easy-to-use website. Even though site speed has been considered a ranking factor for nearly a decade, the technical side of SEO tends to get ignored. While WordPress does have […]
Finding ways to reduce shopping cart abandonment is one of the main challenges in running an e-commerce site. Research suggests that up to 75 percent of all online shopping carts are abandoned before making a purchase. Of course, this phenomenon has serious consequences for your bottom line. Because of that, in this post, we will […]
Sometimes, part of working as a developer is advising clients on the more technical aspects of running their websites. This can get tricky when you have to convince clients to spend more money on aspects of their sites that they may not fully understand, such as hosting. However, by carefully explaining the benefits of investing […]
Buying or renting a property is stressful. One of the hardest parts is finding the best one for you. A real estate website which makes it easy for you to discover your dream home will make things a lot easier. The good news is that building a real estate website which not only looks good […]
It’s highly unlikely you’re investing in your website just to have a website. It’s much more likely you’re trying to achieve a goal, such as better brand understanding, lead generation and, ultimately, sales.
We pride ourselves on building websites that don’t just look great, they achieve your goals. Speak to us today about our approach to performance-driven web design.
It’s highly unlikely you’re investing in your website just to have a website. It’s much more likely you’re trying to achieve a goal, such as better brand understanding, lead generation and, ultimately, sales.
We pride ourselves on building websites that don’t just look great, they achieve your goals. Speak to us today about our approach to performance-driven web design.