In today’s rapidly evolving digital landscape, the strategic selection of technology underpinning your business operations can significantly influence your competitive edge, growth trajectory, and innovation capabilities. At the heart of this technological crossroads stands open-source software (OSS) – a paradigm that has reshaped software development, deployment, and utilisation across industries. Understanding open-source software, however, necessitates […]
Blue 37 Blog
We’re long past the days when WordPress was seen as “just a blogging platform.” WordPress is now the Internet’s most popular Content Management System (CMS): the platform powering 35% of the world’s websites. But an even more momentous paradigm shift is underway, a leveling-up of WordPress’ capabilities of which few companies are aware. WordPress is […]
For your WordPress site to drive traffic, retain visitors, and increase conversions, its content needs to be engaging. Visual media can help with that. Unfortunately, high-quality images often mean large file sizes that can slow your loading times down. Of course, eliminating visual content from your site simply isn’t an option. However, there are techniques […]
Do you see update notifications on your WordPress dashboard and choose to ignore them? Did you know using outdated WordPress installations allows hackers to exploit your website? According to WordPress statistics, only 36% of users have the latest version installed (as of February 2020). Many website owners choose to defer installing updates to their WordPress […]
Increasing traffic as a means to generate more sales is a primary goal for most eCommerce retailers. As a result, considerable amounts of time, energy, and resources are invested in elevating search engine rankings. This pursuit is understandable, considering that Google search statistics show the engine processing over 3.5 billion queries daily. By employing an […]
As a WordPress developer, you’re no stranger to the chaos and challenges that come with managing multiple websites. Even if you know WordPress like the back of your hand, tending to the various tasks required to keep your clients’ sites afloat can be both time-consuming and tedious. Fortunately, WordPress multisite offers a way to handle […]
Let the madness begin! Voting for Torque’s 2020 Plugin Madness is now open. Modeled after the NCAA college basketball tournament March Madness, we use a bracket-based voting system to pit plugins against one another each week. This year we asked you to nominate your favorite plugins, and today we’re happy to kick things off with an impressive […]
There are a lot of tasks involved in properly maintaining your WordPress websites. Staying on top of them all can be time-consuming and tedious. This is particularly true when you’re tackling them manually. Fortunately, using the WP-Cron system, you can schedule tasks to occur at periodic fixed times, dates, or intervals. By automatically handling these […]
As web design has progressed, there have been different standard ways to arrange elements on a website. CSS flexbox is a relatively new yet powerful way to create layouts and something every web developer and designer should be familiar with. If you don’t know how to use it yet, this in-depth flexbox tutorial aims to […]
When you’re designing WordPress sites for your clients, usability is an important factor to consider. However, some of the techniques used to improve User Experience (UX) on one site, may not be the best methods for another. Infinite scrolling is one tactic developers and designers use to keep site visitors engaged. While some posit it […]
Learning how to create a customer journey map is a great way to get into the heads of your audience. It’s a technique that allows you to create better websites, products, and services. Customer journey mapping also lets you understand what visitors really want and need and then give it to them. If you have […]
It’s highly unlikely you’re investing in your website just to have a website. It’s much more likely you’re trying to achieve a goal, such as better brand understanding, lead generation and, ultimately, sales.
We pride ourselves on building websites that don’t just look great, they achieve your goals. Speak to us today about our approach to performance-driven web design.
It’s highly unlikely you’re investing in your website just to have a website. It’s much more likely you’re trying to achieve a goal, such as better brand understanding, lead generation and, ultimately, sales.
We pride ourselves on building websites that don’t just look great, they achieve your goals. Speak to us today about our approach to performance-driven web design.